In a perfect world, Relationships would be an endless parade of hearts, flowers and sunshine—with a couple of rainbows thrown in.
Well, if you watch any reality TV or stand in line at a grocery store, you know that, once in a while, the parade takes a bumpy detour. And, before you know it, it’s Splitsville.
But break-ups don’t have to signal “the end.” To undo the undoing, sometimes all it takes is a little listening (and our cleverly crafted direct mail). Of course, listening over a candlelit dinner and an expensive bottle of wine is much better.
As the saying goes, if at first you don’t succeed, try again with an incentive.
Client: Guthy-Renker
Project: WEN Winback DM
